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Logo Design Love: A Guide to Creating Iconic Brand Identities, 2nd Edition 2nd Edition

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left_quoteLogo Design Love, David shows you how to develop an iconic brand identity from start to finish, using client case studies from renowned designers.right_quote

Product Details

    PublisherPeachpit Press; 2nd edition (August 20, 2014)
    LanguageEnglish
    Paperback240 pages
    ISBN-100321985206
    ISBN-13978-0321985200
    Item Weight2.31 pounds (1.04 kg)
    Dimensions7 x 0.43 x 8.9 inches
    Edition2nd
    Publication dateAugust 20, 2014
    Part of seriesVoices That Matter
    Print length240 pages
    Date First Available2021-3-4 0:47:32

    Features & Benefits

    • Learn how to develop a brand identity system
    • Case studies from renowned designers
    • Tips for working with clients
    • Practical information for getting the job done right
    • 31 design tips for creating logos that last
    • More case studies, sketches, logos and insider stories

    About This Item

    Are you looking to create an iconic brand identity? Look no further than Logo Design Love: A Guide to Creating Iconic Brand Identities, 2nd Edition. This comprehensive guide is perfect for entrepreneurs, marketers, and designers who want to elevate their brand to the next level. Logo Design Love is not just a book, it's a must-have resource for anyone involved in brand development. With the 2nd edition, you'll get updated insights and techniques from renowned brand designer David Airey.

    He shares his expertise on creating memorable brand identities that leave a lasting impression. Whether you're a seasoned professional or just starting out, Logo Design Love has something for everyone. Discover the power of branding and how it can influence customer perception, loyalty, and reputation. Learn about brand strategy and positioning to ensure your brand stands out in a crowded marketplace. Inside, you'll find stunning examples of iconic brand identities that have proven to be successful.

    From global corporations to local businesses, Logo Design Love showcases the best of the best, providing inspiration and practical tips for crafting your own unique brand identity. But Logo Design Love isn't just about logos. It delves deeper into the world of graphic design, exploring color theory, typography, and other design elements that contribute to a strong brand image. Gain a comprehensive understanding of the design process and how to create designs that resonate with your target audience. In today's competitive business landscape, having a strong brand is crucial.

    Have any Query?

    Customer Questions & Answers

    • Question : Is this book only for logo designers?
      Answer : No, the book is also suitable for marketing, brand, and business professionals
    • Question : Are there any real world examples included?
      Answer : Yes, the book features client case studies from renowned designers and leading design studios
    • Question : Is there any information on how to charge for logo design?
      Answer : Yes, the book includes practical information on how to charge for logo design and work with clients

    Customer Ratings

    4.7 out of 5
    846 customers ratings
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    David Airey Graphic Design Editorial Review

    The "Logo Design Love" book is a comprehensive guide to creating iconic brand identities. It provides readers with tips, examples, and strategies used by the author in his experience. The book is perfect for anyone wanting to learn more about logo design and visual branding as well as those who wish to freelance one day. The book includes easy to understand breakdowns of some brand identities, and crucial tips and guides, such as "mind mapping," to take into account when designing a brand identity that increases the possibility of producing greater results that hit the mark. The book comes with numerous sketches that give hints of what it can take for a mark to get from concept to final design.

    Pros

    • Comprehensive guide to creating iconic brand identities
    • Provides tips, examples, and strategies used by the author in his experience
    • Easy to understand breakdowns of some brand identities
    • Crucial tips and guides provided, such as "mind mapping"
    • Numerous sketches provided that give hints of what it can take for a mark to get from concept to final design.

    Cons

    • Printed on cheap paper stock
    • Mediocre printing quality
    • A bit expensive.

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