The Iabc Handbook of Organizational Communication: A Guide To Internal Communication, Public Relations, Marketing, and Leadership (J-b International Association of Business Communicators) 1st Edition

The IABC Handbook of Organizational Communication is a comprehensive guide that covers various aspects of communication in business. It provides valuable insights into internal communication, public relations, marketing, and leadership strategies. The content is well-structured and includes examples and case studies for better understanding. The authors have deep knowledge and experience in the field, making this book a credible resource for professionals. However, some readers felt that certain chapters were too technical or repetitive. Overall, this handbook is highly recommended for those looking to enhance their communication skills in a business context.